Retail, Gartner, Assortment Planning

Dataviva in the 2026 Gartner® Market Overview for Retail Assortment Management, Short Life Cycle

20 July 2026

Dataviva named an Example Vendor in the 2026 Gartner® Market Overview for Retail Assortment Management Applications: Short Life Cycle Products

Atlanta – Dataviva, a next-generation Retail Planning Platform, has been named an Example Vendor in the Gartner® Market Overview for Retail Assortment Management Applications: Short Life Cycle Products, published on 15 July 2026.

This is Dataviva’s third Gartner citation in assortment management, after the two 2024 Market Guides for long and short life cycle products. Short-life-cycle assortment remains one of the hardest problems in retail planning: volatile demand, little history and a range that turns over every season.

In our view, Dataviva Assortment & Category Planning answers it by forecasting new items from their attributes and similar items, recommending the right mix for each store, and carrying the assortment decision straight through to allocation and replenishment.

Learn more on our Assortment & Category Planning page, or see all of our analyst coverage.

Source
Gartner, Market Overview for Retail Assortment Management Applications: Short Life Cycle Products, Jonathan Kutner, 15 July 2026.

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