Plan your New Product Promotions

Promotion Planning, Pricing & Promotions

The Problem

Planning a promotion pulls in data from several systems and several teams, and the plan keeps changing while the promotion runs.

How we solve it

Dataviva Promotion Planning gives you a low-code workflow that fits your marketing, stock and supplier processes. It forecasts promotions with the same engine as Demand Forecasting: it picks similar past products and events automatically, so you get a forecast even for a promotion you have never run or a brand-new product, with no manual “like item” picking.

Our real-time platform lets you monitor running promotions and adjust prices or stock flows as results come in.

One grocery chain with 150+ stores improved forecast accuracy on promoted items by more than 30%. Read the case study.

• Takes in sales, prices, promotion calendars and supplier funding from your systems
• Isolates each promotion’s effect and models halo and cannibalization
• Forecasting models adapt automatically, improving accuracy and cutting workload